Red Friday Talks is proud to announce the upcoming launch of the Support Our Heroes Directory—a national initiative dedicated to highlighting, connecting, and supporting veteran- and first responder-owned businesses across North America.
Launching this fall, the Support Our Heroes Directory will serve as a central hub where communities can discover, hire, and shop from businesses built by those who’ve served on the front lines—both in uniform and in spirit.
🔎 What Is the Support Our Heroes Directory?
The Support Our Heroes Directory is a free-to-access, searchable online listing platform that brings visibility to businesses owned by veterans, current and retired military personnel, police, firefighters, paramedics, and their families.
Built and maintained by Red Friday Talks, the directory is more than just a business tool—it’s a mission platform. It is designed to strengthen local economies, reduce isolation, and help veterans and first responders stay connected to purpose, pride, and community after service.
🛠️ Why This Directory Matters
1. Purpose Doesn’t End with the Uniform
Many veterans and first responders struggle with a sense of identity and belonging after leaving service. Starting and running a small business becomes a powerful way to reclaim purpose and stay mission-focused.
By supporting these businesses, we help them continue to serve—this time, through leadership, innovation, and community-building.
2. Boosting Economic Resilience
Veteran- and responder-owned businesses contribute to the economy in powerful ways. They create jobs, foster local investment, and lead by example. A national directory ensures they are easily found, supported, and sustained by people who want to spend their dollars with meaning.
3. Strengthening National Unity
Supporting those who’ve served isn’t just symbolic—it’s practical. Every purchase, booking, or contract from the directory is a vote of confidence in the resilience, work ethic, and integrity of those who stepped up for their country and community.
4. Serving and Non-Serving Citizens Alike
This platform isn’t just for veterans and responders. It’s for all Canadians and Americans who believe in standing behind the people who’ve stood up for them. Supporting a veteran- or first responder-owned business is one of the simplest, most impactful ways to say:
“I’ve got your six.”
🔗 What You'll Find in the Directory
- Businesses across all sectors: trades, retail, wellness, food, professional services & more
- Free and premium listings with special recognition badges
- Search filters by region, industry, and service type
- Stories behind the businesses—real people, real service, real resilience
- Opportunities to connect, collaborate, and support locally and nationally
🎯 Who Can Join?
The Support Our Heroes Directory is open to:
- Veteran-owned businesses (Canadian and American)
- First responder-owned businesses (Police, Fire, EMS)
- Family-run businesses with veteran/first responder involvement
- Community partners and allies who support this mission
📣 What Comes Next
The full directory will launch Fall 2025, with early registration and business submissions opening soon. Businesses listed will gain national exposure, access to exclusive networking opportunities, and the collective power of a community that understands the meaning of service.
Whether you’re a veteran looking to grow your business, or a customer who wants to spend with purpose—this is your moment.
💬 Final Word: Stay On Mission, Together
Leaving service doesn’t mean losing your mission. Supporting veteran and first responder entrepreneurs is a powerful way to keep purpose alive—for those who served, and for those who support them.
Together, we can make service after service possible—one business, one customer, and one community at a time.
📌 Stay Connected
Want to be the first to know when the directory opens for listings and search?
📬 Follow Red Friday Talks on social media
🔔 Subscribe for launch updates
📢 Help us spread the word using the hashtag:
#SupportOurHeroesDirectory
#SupportOurHeroesDirectory #VeteranOwned #FirstResponderOwned #RedFridayTalks #VeteranBusiness #SupportThoseWhoServe #LifeAfterTheUniform #VeteransInBusiness #SmallBusinessSupport #OnMissionTogether #MadeByThoseWhoServed